PSí HUBÍK made not only the TOP 10 Zlin Region finalists, in the IBM company of the year, but also the podium in securing third place! We are delighted the expert jury recognised, and appreciated, our company which is founded on the honest work values of Czech people.
Finalists in Company Of The Year 2022 Entrepreneur Of The Year 2022 competitions.
How did the jury decide?
Based on the answers to 15 questions. There was interest in recalling the beginnings, obstacles and successes of these past 32 years.
The jury was also interested to hear about current topics, such as innovation, contribution to social development, improvements on environmental impact …
Libor Hubík – 3rd place PSí HUBÍK and Zdeněk Kocourek of ORTO plus – 2nd place.
Here are a few of the questions and our answers to them …
What do you believe sets you apart from your competition?
First and foremost we have our own production plant, producing our goods. This means that we have direct control over all facets of production. Thanks to this, and our focus on the highest levels of quality, our motorcycle clothing is recognised as being at the very TOP.
Another significant difference, from the competition, is the provision of highly professional after sales service, which is also carried out at the production facility. Everything from cleaning, washing, impregnation, and service to repairs, alterations, zip replacement and so on.
Have you introduced any significant innovations recently and if so what effect did they have on your business?
We are constantly looking to implement all relevant innovations in to our production facility. In order to increase quality we constantly monitor the global clothing industry, as well as direct cooperations with the Design Faculty at the Tomas Bata University in Zlin and Applied Sciences at he University Of Western Bohemia in Plzen.
The single biggest innovation, without doubt, has been the introduction of airbag systems in to motorcycle suits and jackets. This provides the highest possible level of protection at this time.
What do you consider to be the biggest successes of your time in business?
The fact that we have been equipping bikers for 32 years and they keep coming back to us. The stability of the company, which we provide to employees, business partners and ultimately customers is something we consider a success The PSí brand is considered to be one of the more expensive on the market but one that brings high quality and reliability. Most important for us, however, is that our customers say: „ PSí is the best, I ride in the best.“. This, we take as a great honour.
Are you purposefully trying to reduce, and minimise, your impact on the environment? Give specific examples and their contribution.
We consider that the biggest impact comes from our after sales service activities – the maintenance and repair of the motorcycle clothing. Repair almost comes naturally for us, and as such it means that items do not need to be discarded right away when they can be repaired, significantly extending their working life. We do not support the endless stream of excessive production of low-cost items, intended for short-term consumption and disposal, with the burden this places on the environment.
How would you like your company to be seen in your local area? What benefits (social, environmental, economic) does your company bring to the local community? How do you communicate with the local public?
The biggest source of pride is that we are seen in the area as a strong, family company with an inspirational story behind us. We are in close contact with regional labour bodies, municipal and city authorities for primary as well as secondary vocational schools. The idea behind this is to support craft, creative art and show young people some of the possibilities in which they can realise their potential in the future. It is also why we organise „visits to the manufacturer“. We see many benefits for the local community primarily in the on-going support and preservation of clothing craftsmanship in the Czech Republic.
Do you have a motto or maxim, that you adhere to in either your personal or business life?
The main thing for us is to serve the customer. We are great admirers of Tomáš Bata, who left a huge mark and intellectual heritage on the Zlin region and beyond.
Awards - 3rd place IBM Company of the Year 2022 Zlín Region
Finally, above everything else we want to thank all of you!
For sure, securing 3rd place in the IBM Firm, Zlín Region, was an honour, but our greatest reward is your trust and belief. We thank you!
Hubik Family, founders of the PSí brand.
Did you know …..
In 1990 Ing. Libor Hubík established a sole trader licence, for the production of automotive and sports accessories. The first product was a ‘kidney belt’, provided to the network, of then Czechoslovakian, stores MOTOTECHNA. After the revolution, everything changed, and the item was sold in the local market, in the city of Zlin, for around 50 Crowns ! In 2007 Libor was awarded first place in the Zlin Region Awards for Entrepreneur Of The Year, and in 2008 the business standing was changed to that of the limited liability company PSí HUBÍK, which functions to this day.
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